BEARDO CASE STUDY

BEARDO CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

BEARDO CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

BEARDO CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

Co-Founder(from left): Ashutosh Valani and Priyank Shah

BEARDO CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

BEARDO BUSINESS MODEL

Beardo operates as an e-commerce startup that allows users to buy beard oils, beard waxes, soaps, face wash, and other grooming products.

BEARDO CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

STORY BEHIND THE IDEA BEARDO

After completing his Masters in International Business at Brunel Univercity London, Ashutosh returned to Ahmedabad to start his own e-commerce venture – Aajkiitem, aplatform for lifestyle products and consumer electronics. Priyank completed his MBA from IBS- Ahmedabad and comes with over four years of experience in procurement and logistics.

Wanting to do something more, the duo who were working on the e-commerce startup together decided to look at men’s grooming segment. In their research they found that the beard grooming industry targeted over 25 million users and had a market size of Rs 2,000 crore.

Thus, Beardo was the result of a need to introduce products that specially cater to taking care of one’s beard as it is not advisable to use regular grooming products for beard hair.

BRAND AMBASSADOR: YASH fron KGF chapter 1 movie.

THE MEN COMPANY CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

FUNDING

Beardo Total Funding: $500K

In Sep 2016, it achieves $500K in Seed Round.

 

INVESTORS

Venture catalysts nd marico.

ESTIMATED ANNUAL REVENUE

$2M

THE MEN COMPANY CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

DISCOVER

FOUNDED: 2015

FOUNDERS: Ashutosh Valani and Priyank shah

HEADQUARTERS: Ahmedabad, Gujarat

ESTIMATED ANNUAL REVENUE: $2M

EMPLOYEES: 60+

Industry Sector: Personal product

FACEBOOK FOLLOWERS: 2711331+

TWITTER FOLLOWERS: 2301+

CATEGORIES: Beard, Trimmer, Hair, Skin, Fragrance, Combo, Gift, and Tools.

COMPETITORS

HU, The Man Company, Rituels, Beard Lab, Mancaveinc, Beardbrand, Harry’s, Bombay Shaving Company and The Art Of Shaving.

Thanks for reading

BEARDO COMPANY CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

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