CHINGARI CASE STUDY

CHINGARI CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

CHINGARI CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

CHINGARI CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

Co-Founders: Biswatma Nayak and Sumit Ghosh

CHINGARI CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

CHINGARI BUSINESS MODEL

The Bengaluru-based startup Chingari is a free Short Video and Social Platform that you can watch and share on social media, read local and international news, check the weather forecast of your city, play games, participate in quizzes, and win prizes. Made locally in India.

STORY BEHIND THE IDEA CHINGARI

Chingari, which has skyrocketed to 3.5 million downloads from nearly noting in less than 48 hours. the app, which launched in late 2018, is being touted as India’s TikTok alternative and is currently witnessing 90,000 new users per hour.

Chingari has recorded 26 million video views over the past 24 hours, with three million videos swiped per hour and 10,000 users per minute, the company revealed. on July 1, Chingari also became India’s #1 social app on Google Play Store.

CHINGARI CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

TIKTOK VS CHINGARI

In the latest development, Chingari is contemplating building a tool to let users import all their TikTok content to the app.

Chingari is not limited to be a video sharing platform like other short video apps. it’s a platform where you can read local and international news, check the weather forecast of your city, play games, participate in quizzes, and win prizes… Anyone can download a video and share it on other social platforms.

As Co-founder Biswatma Nayak Shared.

COMPETITORS AND ALTERNATIVE OF MITRON

TIKTOK, MITRON, INSTAGRAM REELS, TAKATAK, ROPOSO, FUNIMATE, TRILLER, DUBSMASH, DOOBIDO, CHEEZ.

FUNDING

Chingari has raised a total of Rs70M in funding over 1 round. This was a Seed round raised on Jul 22, 2020. led by Angel investor.

DISCOVER

Trending on Chingari

Beauty

Dance

Lip-sync

Singing

Tech

Jokes

Trick

Challenge

Cooking

Comedy

Bollywood

Fashion-style

Main Features

Trending Indian hot videos: Browse trending hot, funny, amazing videos just in a swipe! Load instantly, smooth interface, and lag-free.

Save and share status: Up to 10,000 status videos available for you to pick.

Shoot and edit the way you like: Record the most creative side of you and share it with your fans!

Beauty cam for you: You can choose beauty effects and filters during shooting a video.

Video editor: combine and adjust your videos to the way you need them to be.

Photo editor: pick up to 9 photos and start a story with them.

Rich music library: An evolving music library with fresh editor’s picks. take your creative potential to the next level and unlock the world of endless possibilities. 

ALSO READ TIKTOK ALTERNATIVES MADE IN INDIA APPS

Thanks for reading

CHINGARI CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

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