GOODMYLK CASE STUDY

GOODMYLK CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

GOODMYLK CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

GOODMYLK CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

Founder and CEO: Abhay Rangan

GOODMYLK CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

GOODMYLK BUSINESS MODEL

Bengaluru based startup Goodmylk is a private company which home delivers delicious plant-based dairy products right to your doorstep. like Cashew-oat milk, Peanut curd, and butter. All the products are 100% vegan.

GOODMYLK CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

STORY BEHIND THE IDEA GOODMYLK

We were a bunch of teenagers in different Indian Cities doing campaigns for veganism on the streets, Abhay Rangan explains. “A common argument I came across was that the vegan alternatives were expensive. I looked around and there were very few exclusively vegan businesses that were accessible to me on a student budget. Veganarke was born out of a desire to make vegan products affordable and accessible to everyone.”

GOODMYLK FUNDING

Goodmylk Total Funding: $400K

 Jan 17, 2020, Goodmylk has raised $400K in Seed round led by Veginvest, Ginni International, Elisa Khong, and Sandeep Singh.

INVESTORS

Veginvest, Ginni International, Elisa Khong, Sandeep Singh.

COMPETITORS

Epigamia, VeganDukan, Moon Brew, Urban Platter, Wellversed.in, Vvegano.

Estimated Annual Revenue

<$1M

PRODUCTS

Cashew Oat Mylk, Chocolate Mylk, Peanut Curd, Vegan Mayonnaise, Unsalted Butter, Good Mylks, Goodmylk Basket – Regional, Goodmylk Basket- Nationwide, Cooking Essentials.

GOODMYLK CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

DISCOVER

FOUNDED: 2015

CEO: Abhay Rangan

HEADQUARTERS: Bengaluru, Karnataka.

ESTIMATED ANNUAL REVENUE: <$1M

Industry Sector: Food and Beverage

ESTIMATED EMPLOYEES: 12+

 SHOP: Bengaluru, Chennai, Mumbai, Delhi.

Thanks for reading

GOODMYLK CASE STUDY, FUNDING, BUSINESS MODEL, REVENUE MODEL, INVESTORS, COMPETITOR

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